MENU DESIGN & BRAND IDENTITY
The main focus of this project was to develop an identity for a cafe named Cooper's Cafe with locations in Dubuque and Marshalltown Iowa. The identity was based off the concept of vintage keys. This concept formed during research when it was learned Dubuque Iowa was once referred to as the "Key City" by settlers meaning a place where the door to their dreams opened to a better life.
A menu design was created as well as branded merchandise for the cafe to provide for their employees as well as customers.
Click the button below to see additional mockups.
